Coffee Supreme Instant is a game-changing innovation from the brand’s CEO Al Keating, who notes that the company has gained a reputation in the coffee scene as something of a pioneer. More than two years of research and development have culminated in high-end coffee that is totally different from run-of-the-mill instant varieties. Coffee Supreme Instant can be enjoyed in the most everyday situations, whether sipping at the sink first thing in the morning, on-the-go in your Keep Cup or at your desk at 3:00 pm. No matter what situation, it offers an easy option without sacrificing your taste buds.

The New Zealand-based coffee roaster proudly uses the same quality coffee used in its cafe blends to produce Coffee Supreme Instant. The ‘specialty’ part comes from delicious, quality grown and bought coffee beans, which allow for traceability. The brew uses 100-percent Arabica beans that are freeze-dried with advanced technology to deliver a coffee without additives or fillers. All you need is some hot water and a dash of milk, if you fancy. Taste-tests have revealed that this specialty brew is a far cry from your Blend 43 moment – think more along the lines of a fresh filter taste.

The next time you find yourself craving a pick-me-up, give Coffee Supreme Instant a go. You can grab your fix through Coffee Supreme’s website here.