The pantheon of iconic Australian fashion labels is flush with boundary-pushing names, but few manage to imbue each evolving collection with as recognisable identity as Alannah Hill. A celebration of the female form, Alannah Hill’s garments exude elegance and sophistication, demurely instilling passion and enchantment within each of its pieces. The label’s stellar collections are purposefully designed to be suitable for the office or the dance floor, with bright floral patterns and colours drawing the eye and exuding confidence. Alannah Hill’s inner-city boutique is an extension of this attitude, with a welcoming interior creating a lush environment to browse, try and buy.

The Winter Racing season is here. Stand out from the crowd in a romantic floral number from Alannah Hill’s latest Autumn/Winter range. Visit in-store to check out the full range.